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Many CRM owners often need the availability of a service to make calls to the organization. Pay for the next solution I do not want (and many do not have the opportunity), and in this case comes to the rescue - completely free and automated.
Today's organizations simply need to automate processes, and in this they are usually assisted by "cloud" services, more precisely, their integration - from progress, as they say, you will not escape. And if integration does not require additional budget investments, it's generally good. This solution was created by the popular service of IP-telephony Zadarma: it simply took and integrated its free Virtual PBX with the largest CRM-systems - , and .
ATS Zadarma provides maximum quality and reliability of communication, as it works without additional modules and intermediaries. Calls to customers can be made from CRM-systems in one click. However, these integration possibilities are not limited: they are automatically added to create a new contact, a pop-up client card with an incoming call, statistics, and record conversations in the CRM.
The Zadarma virtual exchange is configured in just 5-10 minutes. Before you start the PBX must be configured in your personal account: internal numbers are created, from 1 to 50 (for each employee by extension number), if necessary, recorded conversations, and the default incoming call script is created "without tapping" in the "My" section ATS ".

In the Zadarma personal cabinet, API authorization keys must be created, which you can obtain in the "Settings - API" section using the confirmation email. After that, the application can be safely installed, for example, in Bitrix24.
It remains only to customize each employee's internal number and other parameters. Be sure to select the Zadarma application in the number for the outgoing call by default - you can do this in the "Phone settings" section.

You can use! The interaction of CRM and telephony allows you to significantly expand the ability to perform various tasks for the business. If the customer calls, he immediately "gets" to the right manager. The latter, in turn, even at the stage of the call knows what the customer ordered earlier, and other information. Simply put, there is no loss of calls, since they are all displayed in the system, and the manager can control the process directly in the CRM and encourage particularly active employees.

Virtual automatic telephone exchange Zadarma is free, and even additional functions like the callback widget. You can connect an unlimited number of external numbers, and the company provides the largest numbering pool in 70 countries and 80 cities in Russia. The policy of Zadarma is that the user must pay only for communication, and overpay for the services of intermediaries and a bunch of automatic telephone exchange - CRM let others. Obviously, this is one of the best solutions for company telephony in CRM-systems.
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