Do you often fly by plane or book hotels all over the world? Then you will certainly appreciate mobile for Android and iOS operating systems. Recently, the service has published expanded statistics on sales in 2014, which deserves your attention.
The turnover of mobile sales through Anywayanyday applications increased by 79%, and the number of tickets sold - by 98%. At the same time, the average cost of a ticket in 2014 fell by 10%: due to the economic crisis, Russians began to fly less often over long distances.
Almost 86% of the installations of the applications for Android, and this, for a minute, more than one million, came to Russia. For iOS, this figure in our country exceeded 90%, while the number of mobile applications installed on Apple's OS was 26% of the total, on Android - 72%.
It seems that once owners of smartphones and tablets on Android are so actively downloading Anywayanyday, then they should buy tickets more often than others? It was not there. Most of the air ticket sales came from the iOS platform - 89% of all mobile sales. Android can boast only a share of 10%, but about Windows 8 and you can not talk at all - about one percent.
As for hotels, the distribution is the same here - 85.5%, 13% and 0.5% for iPhone, Android smartphones and Windows 8 devices, respectively.
Such a serious variation between the number of installations and sales is due to the widespread Android worldwide and higher incomes among many iPhone and iPad owners. Quantity does not always turn into quality.
The peak sales of air tickets through mobile apps came in July 2014, and hotels in March and June.
The article is based on materials .
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